Orange and Supperclub joined forces in order to revive the Supperclub artist platform with state of the art mobile technology. Aside from the phone a special ‘push’ application was programmed and integrated hosting several services and content like artist exhibitions dates, creative work, latest DJ track’s, Bluetooth entrance cards, free SMS drinks, wallpapers, entrance to the Supperclub community, amongst others. Supperclub can take the platform anywhere while pushing real-time information, through the air.

Supperclub keeps total control of the application and can change or upload new content any time. As well as the main interface. Friday night at 10 pm the application transforms into night mode, opening up new content and possibilities. Besides packaging, product design and the mobile application a marketing strategy of night animal themed print and video was created.